Global industry gets down to business

AOG web

INTERNATIONAL attendance has remained strong for this year’s Australian Oil and Gas exhibition and conference (AOG), despite the industry’s recent downturn.

The UK leads the charge, with 41 companies attending as part of the Energy Industry Council’s UK pavilion, as well as independent delegates.

EIC Asia Pacific head Azman Nasir said the council was looking forward to AOG, which continued to be of strategic importance in its event calendar.

“Despite the recent low oil prices Australasia remains a key target region for the UK energy supply chain,” Mr Nasir said.

“We’re delighted to be attending Australia’s largest oil and gas exhibition once again and showcasing everything the UK has to offer.”

Diversified Communications event director Bill Hare said widespread uncertainty in the last six months had not deterred international interest in the event or Australia – in fact, the 2015 event is expected to be the largest in its 35-year history.

In total, the Perth event will host 620 exhibitors, 17,000 attendees and 20 WA parliamentarians.

“The AOG is continuing to attract huge numbers of international exhibitors, with 151 exhibitors from 23 countries attending this year,” Mr Hare said.

“These numbers are on par with last year and makes the UK the largest of the international contingents in front of Singapore, Norway, Italy and USA.”

“There are pavilions from China, Singapore, Norway, Canada, Belgium, France and Italy. In addition we have visitor delegations from many countries including USA, Latin America, Malaysia, Germany and Timor-Leste.

“As an event that has run continuously for more than three decades, AOG has seen these peaks and troughs of the oil and gas industry many times before, and yet the event continues to reach new levels.

“The global oil and gas market has gone through a tumultuous period over the past six months, with the dramatic fall of crude oil prices leading to a slashing of industry expenditure, and it is events with a long and successful history like AOG which become must-attend industry gatherings at these times.”

Mr Hare said exhibitors and attendees were focused on how to overcome market challenges.

“Many of the exhibitors and participants coming this year know that in times of decreased activity, it is those that are proactive and hungry for new business that are the most likely to come out of this current downturn in a strong position and be ready for growth on the next ‘boom’ cycle,” he said.

“That is why events like AOG – which facilitate the growth of the market, the attraction of investments, the development of new technologies and the creation of new contacts – are so important for the oil and gas industry.”



The event will also focus on subsea developments and recent progress in floating LNG.

“Subsea continues to be the largest feature with 83 exhibiting companies in the expo supported by  eight subsea conference streams and 72 speakers with topics ranging from: new trends in flow control and creating, extending and mending subsea systems to inspection and maintenance and repair,” Mr Hare said.

“FLNG is a new focus with a full day conference stream headlined by Shell, [which] is providing two senior managers to make presentations.

“The FLNG and the Australian Industry Participation streams of the conference have a strong focus on maximising opportunities for local industry.”

“The AOG is a great showcase of Australian capability which is a key reason why we brand AOG as ‘The platform for Australian oil and gas’,” Mr Hare said.

Another drawcard is the inaugural Africa Oil and Gas Forum, which stemmed from the success of the East Africa Oil and Gas Conference in Perth last year.

It will take place the day before AOG proceedings begin on March 10, with international specialists discussing this oil and gas ‘hot spot.’

Event co-founder Dr Casta Tungaraza said Australia has a significant interest in African opportunities.

“There is already a tremendous amount of Australian investment,” Dr Tungaraza said.

“We are providing an excellent opportunity for meaningful dialogue throughout the day covering a range of topics presented by leaders and experts in the field.”

Topics will include projects, investment opportunities, challenges and best practice; onshore and offshore technology, and innovation and infrastructure.

The event will be officially opened by WA Attorney-General and Commerce minister Michael Mischin, who said the event was a stepping stone for many international companies to establish a business presence in Perth.

“For more than three decades, AOG has played an important role in helping to create Perth and WA’s international oil and gas destination reputation,” Mr Mischin said.

“It has consistently been a platform for bringing together global and Australian oil gas industry companies and suppliers to share ideas and expertise and to build relationships.”